About Bold Reuse

Ending single-use waste by making reuse easy for all.

At Bold Reuse, we build smart, circular systems that replace single-use waste with durable, reusable packaging. From sports stadiums to concert venues we help businesses and communities shift from throwaway culture to sustainable, scalable reuse.

How we Work.

How we Work.

What sets us apart is our unwavering belief in the power of collaboration. We understand that achieving true sustainability requires a collective effort. That’s why we collaborate closely with partners, customers, and stakeholders, each playing a vital role in crafting a future where waste becomes a thing of the past.

What sets us apart is our unwavering belief in the power of collaboration. We understand that achieving true sustainability requires a collective effort. That’s why we collaborate closely with partners, customers, and stakeholders, each playing a vital role in crafting a future where waste becomes a thing of the past.

Our Growing Network of Wash Hubs


Our Growing Network of Wash Hubs


We're operating in 7 Cities across the US

  • Charlotte

  • Chicago

  • Kansas City

  • Phoenix

  • Portland

  • Seattle

As demand for reuse grows, so does our footprint. From stadiums to campuses, we’re building the infrastructure to make reuse the norm, not the exception.


We're operating in 7 Cities across the US

  • Charlotte

  • Chicago

  • Kansas City

  • Phoenix

  • Portland

  • Seattle

As demand for reuse grows, so does our footprint. From stadiums to campuses, we’re building the infrastructure to make reuse the norm, not the exception.


the Bold codes we live by

the Bold codes we live by

Bold

We lead with courage, embracing challenges as opportunities. We take decisive action and push boundaries to drive meaningful change.

Bold

We lead with courage, embracing challenges as opportunities. We take decisive action and push boundaries to drive meaningful change.

Bold

We lead with courage, embracing challenges as opportunities. We take decisive action and push boundaries to drive meaningful change.

Intentional

We work in the present. We respect each other’s time, value precision, and steward our resources with care and responsibility.

Intentional

We work in the present. We respect each other’s time, value precision, and steward our resources with care and responsibility.

Intentional

We work in the present. We respect each other’s time, value precision, and steward our resources with care and responsibility.

Leaders

We lead by example, taking responsibility for our impact and inspiring those around us. We empower others, cultivate growth, and drive positive change with integrity and vision.

Leaders

We lead by example, taking responsibility for our impact and inspiring those around us. We empower others, cultivate growth, and drive positive change with integrity and vision.

Leaders

We lead by example, taking responsibility for our impact and inspiring those around us. We empower others, cultivate growth, and drive positive change with integrity and vision.

Optimistic

We move forward with hope and determination, turning challenges into opportunities as we work toward a future we believe in.

Optimistic

We move forward with hope and determination, turning challenges into opportunities as we work toward a future we believe in.

Optimistic

We move forward with hope and determination, turning challenges into opportunities as we work toward a future we believe in.

Collaborative

We believe progress is powered by working together as one team, valuing diverse perspectives and trusting in the strength of our collective effort.

Collaborative

We believe progress is powered by working together as one team, valuing diverse perspectives and trusting in the strength of our collective effort.

Collaborative

We believe progress is powered by working together as one team, valuing diverse perspectives and trusting in the strength of our collective effort.

Adaptable

Change is constant. We stay flexible and curious, approaching every shift with confidence and creativity to fuel progress.

Adaptable

Change is constant. We stay flexible and curious, approaching every shift with confidence and creativity to fuel progress.

Adaptable

Change is constant. We stay flexible and curious, approaching every shift with confidence and creativity to fuel progress.

Loving

We care deeply—for ourselves, our team, and our communities. We lead with empathy, championing well-being and collective success.

Loving

We care deeply—for ourselves, our team, and our communities. We lead with empathy, championing well-being and collective success.

Loving

We care deeply—for ourselves, our team, and our communities. We lead with empathy, championing well-being and collective success.

Meet our Founders

Meet our Founders

Jocelyn Quarrell

Co-founder

Jocelyn Quarrell is a reuse and sharing systems expert with 15+ years of experience building and scaling access to sustainable services that enable humanity to greatly reduce our impact on the planet, primarily in the transportation and waste reduction industries. As CEO of Bold Reuse, Jocelyn leads a diverse and inclusive team of innovators and changemakers who are reimagining the future of packaging. She thrives as a collaborator working with stakeholders across industry, government and advocacy groups to develop mutually beneficial programs and relationships that enable positive change.

Prior to co-founding Bold Reuse, Jocelyn worked with Alta Bicycle Share to launch bike share systems in New York City, Chicago, Chattanooga, Columbus and San Francisco. She also worked with Zipcar, first in their corporate customer success department and then later supporting member acquisition efforts for their Portland field office in 2010, when the company became the world's largest car-sharing service. Jocelyn's professional experience also includes serving as the President of the Board of Directors for the Oregon Timber Trail Alliance, an organization dedicated to increasing access to Oregon's premier backcountry thru-trail, and as a member on the City of Portland's Bicycle Advisory and Off-Road Cycling Master Planning committees.

Jocelyn Quarrell

Co-founder

Jocelyn Quarrell is a reuse and sharing systems expert with 15+ years of experience building and scaling access to sustainable services that enable humanity to greatly reduce our impact on the planet, primarily in the transportation and waste reduction industries. As CEO of Bold Reuse, Jocelyn leads a diverse and inclusive team of innovators and changemakers who are reimagining the future of packaging. She thrives as a collaborator working with stakeholders across industry, government and advocacy groups to develop mutually beneficial programs and relationships that enable positive change.

Prior to co-founding Bold Reuse, Jocelyn worked with Alta Bicycle Share to launch bike share systems in New York City, Chicago, Chattanooga, Columbus and San Francisco. She also worked with Zipcar, first in their corporate customer success department and then later supporting member acquisition efforts for their Portland field office in 2010, when the company became the world's largest car-sharing service. Jocelyn's professional experience also includes serving as the President of the Board of Directors for the Oregon Timber Trail Alliance, an organization dedicated to increasing access to Oregon's premier backcountry thru-trail, and as a member on the City of Portland's Bicycle Advisory and Off-Road Cycling Master Planning committees.

Jocelyn Quarrell

Co-founder

Jocelyn Quarrell is a reuse and sharing systems expert with 15+ years of experience building and scaling access to sustainable services that enable humanity to greatly reduce our impact on the planet, primarily in the transportation and waste reduction industries. As CEO of Bold Reuse, Jocelyn leads a diverse and inclusive team of innovators and changemakers who are reimagining the future of packaging. She thrives as a collaborator working with stakeholders across industry, government and advocacy groups to develop mutually beneficial programs and relationships that enable positive change.

Heather Watkins.

Co-founder

Heather Watkins, CRO at Bold Reuse, propels tech startup growth. Leading Marketing, Sales & Finance, she fuels a waste-reducing mission. Her family’s wastewater background fuels her sustainability passion. She solves climate change via business, aligning with visionary companies.

Prior to Bold Reuse, Heather ran a consultancy, serving startups like Contentful, Iterable, OpenGov, and OpenInvest. Heather’s experience also includes roles as an early employee of Marketo, which went public in 2013, and Optimizely, which was acquired in 2020. At Impossible Foods, she drove B2B growth, addressing food sustainability. She also sits on the Board of the Rebuilding Center, a non-profit organization that aims to make reuse and repair affordable for all, reduce waste, and make the best use of our planet’s limited material resources.

Heather Watkins.

Co-founder

Heather Watkins, CRO at Bold Reuse, propels tech startup growth. Leading Marketing, Sales & Finance, she fuels a waste-reducing mission. Her family’s wastewater background fuels her sustainability passion. She solves climate change via business, aligning with visionary companies.

Prior to Bold Reuse, Heather ran a consultancy, serving startups like Contentful, Iterable, OpenGov, and OpenInvest. Heather’s experience also includes roles as an early employee of Marketo, which went public in 2013, and Optimizely, which was acquired in 2020. At Impossible Foods, she drove B2B growth, addressing food sustainability. She also sits on the Board of the Rebuilding Center, a non-profit organization that aims to make reuse and repair affordable for all, reduce waste, and make the best use of our planet’s limited material resources.

Heather Watkins.

Co-founder

Heather Watkins, CRO at Bold Reuse, propels tech startup growth. Leading Marketing, Sales & Finance, she fuels a waste-reducing mission. Her family’s wastewater background fuels her sustainability passion. She solves climate change via business, aligning with visionary companies.

Prior to Bold Reuse, Heather ran a consultancy, serving startups like Contentful, Iterable, OpenGov, and OpenInvest. Heather’s experience also includes roles as an early employee of Marketo, which went public in 2013, and Optimizely, which was acquired in 2020. At Impossible Foods, she drove B2B growth, addressing food sustainability. She also sits on the Board of the Rebuilding Center, a non-profit organization that aims to make reuse and repair affordable for all, reduce waste, and make the best use of our planet’s limited material resources.

Bring Reuse to Your Business

Bring Reuse to Your Business

Bring Reuse to Your Business

Bring Get in touch now to start building a cleaner, waste-free future with us. to Your Business

Bring Get in touch now to start building a cleaner, waste-free future with us. to Your Business

Get in touch

We’re a full-service reuse platform. From strategy to full-scale operations, we’re here to help you eliminate waste.

© 2025 Green Options, PBC. All Rights Reserved.

Join our newsletter

Sign up for our newsletter to enjoy free reuse tips, inspirations, and more.

We’re a full-service reuse platform. From strategy to full-scale operations, we’re here to help you eliminate waste.

© 2025 Green Options, PBC. All Rights Reserved.

Join our newsletter

Sign up for our newsletter to enjoy free reuse tips, inspirations, and more.

We’re a full-service reuse platform. From strategy to full-scale operations, we’re here to help you eliminate waste.

© 2025 Green Options, PBC. All Rights Reserved.

Join our newsletter

Sign up for our newsletter to enjoy free reuse tips, inspirations, and more.

Bold Resources

Bold Resources

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